乡村振兴背景下丽水市乡村旅游发展的困境与对策

Challenges and Countermeasures for Rural Tourism Development in Lishui City under the Background of Rural Revitalization

党的十九大提出乡村振兴战略以来,乡村旅游作为乡村振兴的重要抓手为振兴之路提供新的动力,同时乡村旅游也成为人们休闲娱乐的主要方式。丽水市在乡村旅游发展过程中存在交通基础设施条件比较落后、旅游标准化程度低、旅游人才极度缺乏、旅游投入有限等问题。文章针对性地提出加强交通基础设施建设、加强对丽水市宣传和人才培养方面的支持等对策建议,以期更好的推动丽水市乡村旅游的可持续发展。

Since the 19th National Congress put forward the strategy of Rural Revitalization.Rural tourism,as an important grasp of rural revitalization,injects new vitality into the road of revitalization,while rural tourism has become the main way of people's leisure and entertainment.However,there are some problems in Lishui City rural tourism developmen,such as underdeveloped transportation infrastructure conditions,low degree of tourism standardization,severe shortage of tourism talents,limited tourism investment capacity and so on.The article proposes targeted measures,including strengthening the construction of transportation infrastructure,enhancing promotion ans telent cultivation in Lishui City,with the aim of improving sustainable development of rural tourism in the region.