新媒体视域下高校网络舆情协同治理路径研究

Research on the collaborative governance path of online public opinion in colleges and universities from the perspective of new media

新媒体的快速发展大幅度提升了信息传播的速度和广度,在这一背景下,管理好校园网络舆情,落实好立德树人根本任务,是高校在高质量发展过程中不可回避的重要课题。在聚焦分析新媒体视域下高校网络舆情特点及成因的基础上,从学生主体、媒介素养、队伍建设、监督机制等角度提出协同治理网络舆情的现实路径,进而提升高校管理水平、营造良好育人环境。

The rapid development of new media has greatly improved the speed and breadth of information dissemination.Under this background,it is an important issue that colleges and universities can not avoid in the process of high-quality development to manage campus online public opinion and implement the fundamental task of cultivating morality and talents.On the basis of focusing on the analysis of the characteristics and causes of online public opinion in colleges and universities from the perspective of new media,the realistic path of collaborative governance of online public opinion is proposed from the perspectives of students,media literacy,team building and supervision mechanism,so as to improve the management level of colleges and universities and create a good education environment.