纺织服装行业技术创新和数字化转型的挑战与机遇

Challenges and Opportunities of Technological Innovation and Digital Transformation in the Textile and Garment Industry

从纺织服装业的数字化转型、技术创新在纺织服装设计中的应用、生产和供应链管理的数字化转型、数字化销售与运营、面对的挑战与机遇5个方面,结合企业实例进行分析,提出产业各界需要通力合作,通过数字化技术手段对资源和产能进行整合和调度,实现企业长期价值增长。

The article analyzes from five aspects:digital transformation of the textile and clothing industry,application of technological innovation in textile and clothing design,digital transformation of production and supply chain management,digital sales and operations,as well as challenges and opportunities faced,combined with corporate examples.It proposes that all sectors of the industry need to work together to integrate and allocate resources and production capacity through digital technology means,achieving long-term value growth for enterprises.