协同共生:数字时代农耕文化如何助力乡村振兴

Collaborative symbiosis:how can farming culture contribute to rural revitalization in the digital age

在以文化数字化战略推动数字文化产业高质量发展的背景下,研究如何通过激活数字时代农耕文化的活力助力文化振兴和提升数字时代的文化价值、促进“三农”目标的实现,可为“三农”事业的发展提供强有力的精神力量。本文从协同共生理论的研究视角出发,以岳阳市湘阴县为研究案例,阐释了数字时代农耕文化的丰富价值如何助力乡村振兴。据此,提出通过数字传播农耕文化、数字赋能农耕文化、数字融合农耕文化,运用数字技术助力文化振兴进而赋能乡村全面振兴的路径。

Under the background of promoting high-quality development of the digital cultural industry through cultural digitization strategy,studying how to activate the vitality of farming culture in the digital age to help the cultural revitalization and enhance the cultural value in the digital age,and promote the realization of the goals of"agriculture,rural areas and farmers"can provide a strong spiritual force for the development of"agriculture,rural areas and farmers".From the perspective of collaborative symbiosis theory,this paper takes Xiangyin County of Yueyang City as a case study to explain how the rich value of farming culture in the digital age contributes to rural revitalization.Based on this,the article proposes to spread farming culture through digital,digital enabling farming culture,digital integration of farming culture,and use digital technology to help cultural revitalization and then empower rural revitalization.