中国古代动物雕塑在现代文创产品中的应用设计实例分析

Analysis of Application Design Examples of Ancient Chinese Animal Sculptures in Modern Cultural and Creative Products

中国古代动物雕塑是现代文创产品取之不尽用之不竭的设计灵感源泉。本文以古代动物雕塑为研究切入点,阐述了其概念、分类及主要特点;结合实际案例分析了古代动物雕塑在现代文创产品中的应用设计表现方式;结合文创产品设计需求,从开发思路、产品内容两个方面提出开发建议,旨在为推动文创产品创新提供参考思路。

Chinese ancient animal sculptures are an inexhaustible source of design inspiration for modern cultural and creative products.This article takes ancient animal sculptures as the research starting point,elaborating on their concepts,classifications,and main characteristics;analyzed the application design expression of ancient animal sculptures in modern cultural and creative products based on practical cases;based on the design requirements of cultural and creative products,development suggestions are proposed from two aspects:development ideas and product content,aiming to provide reference ideas for promoting innovation in cultural and creative products.