醉西湖与最杭州——世界文化遗产杭州西湖滨水夜景数字化解析

Fascination and Distinction of West Lake and Hangzhou:Digital Analysis of Night Scene of the World Cultural Heritage Hangzhou West Lake

西湖风景区作为中华山水文化的典型代表和海内外知名的旅游地,历经近三十年的夜景建设取得了显著的成效,适时的回顾性研究对于西湖夜景空间意向的持续健康发展具有积极意义。借助游客行为空间热点分布大数据分析游客夜间行为偏好,通过图像分析法和游客感知评价等对游客心目中的西湖环线夜景空间意向进行分区评价,并提出夜景空间意向提升策略。

As a typical representative of Chinese landscape culture and a well-known tourist destination at home and abroad,West Lake Scenic Area has achieved remarkable results after nearly three decades of night scene construction.Timely retrospective research has positive significance for the sustainable and healthy development of West Lake Night Scene spatial intention.This study analyzed tourists’night behavior preference with the help of big data of hot spot distribution in tourists’behavior space,evaluated the night scene spatial intention of the West Lake loop trail in the eyes of tourists through image analysis and tourists’perception evaluation,and put forward the promotion strategy of night scene spatial intention.