我国乡村体育赛事的运行逻辑、动力机制与实践启示

Running Logic,Dynamic Mechanism and Practical Enlightenment of Rural Sports Events

立足乡村振兴时代背景,基于行动者网络理论,以贵州村BA为例,探究乡村体育赛事的运行逻辑与动力机制,进而提炼其实践启示。研究发现,村BA的运行是一个行动者利益互嵌、竞合博弈、矛盾产生与化解的动态过程,历经问题呈现、利益赋予、征召动员、异议调适4个阶段,即村两委在明确行动者利益诉求与行动障碍的基础上,以村BA高质量发展推进乡村全面振兴的共同目标对行动者加以联结,继而依托赛事征召等方式吸纳更多行动者,并不断消解人财物等矛盾从而形成稳定的利益联盟,其实质是行动者网络的转译。村BA的动力机制由美好生活需要驱动、组织建设引领、特色文化支撑的内生动力和国家战略指引、数字传播赋能、多元主体助力的外源动力构成,其稳定运转的根源是动力源背后的行动者围绕共同目标不懈努力,并达成利益平衡,且由此形成持续的良性互动。村BA的实践启示为:广泛征召多元行动者,编织稳定的赛事行动者网络;推动多元行动者共治共享,打造赛事治理共同体;拓展赛事转译空间与平台,激发赛事持续发展动力。

Based on the background of rural revitalization era and the theory of actor network,this paper takes Guizhou Village BA as an example to explore the operation logic and dynamic mechanism of rural sports events,and then extract its practical enlightenment.The study found that the operation of village BA is a dynamic process of actors’interests interlocking,competition and cooperation game,contradiction generation and resolution,which goes through four stages:problem appearance,interest grant,enrolment and mobilisation,and objection adjustment.That is,on the basis of clarifying the interest demands and action obstacles of the actors,the village committees connect the actors with the common goal of promoting the comprehensive revitalization of the countryside through the high-quality development of the village BA,and then attract more actors by means of competition recruitment and other ways,and constantly resolve the contradictions of people and property to form a stable interest alliance,which is essentially a translation of the network of actors.The dynamic mechanism of village BA is required by the good life to drive,organizational construction guidance,characteristic cultural support of the internal power and national strategic guidance,digital communication empowerment,the external power of multiple subjects.The root of its stable operation is that the actors behind the power source make unremitting efforts around the common goal,and reach a balance of interests,then to form a continuous positive interaction.The practical enlightenment of the emergence of village BA is to recruit a wide variety of actors and weave a stable network of event actors,promote the governance and sharing of diverse actors to build a community of event governance,expand the event translation space and platform to stimulate the sustainable development of the event.