习近平国际传播话语风格的生成、特点与价值——以习近平海外署名文章为例

Xi Jinping′s Discourse Style in International Communication:Formation,Characteristics,and Value——A case study of Xi Jinping′s signed articles published overseas

以话语风格及话语建构论为视角,以63篇习近平海外署名文章为核心语料,从习近平国际传播话语风格的生成、特点与价值三个方面,对习近平国际传播话语风格进行分析。研究发现,习近平国际传播话语风格深受马克思主义话语体系的“人民性”、毛泽东话语体系的“大众化”、习近平知青岁月锤炼的“群众性”以及中华优秀传统文化的“包容性”与“和平性”等因素影响,因而具有十分鲜明的话语特点:善用以中国文化和中华民族精神为核心的警句熟语、诗文古训,以他国文化和民族精神为联结的他国俗语谚语、诗文名言,以友好交流和双向互动为蓝本的两国故事,以及以人类普遍理解和共同情感为依托的隐喻表达等。习近平国际传播话语风格为新时代中国共产党国际传播话语体系的建构指明了方向,以“人民话语”凸显了人类价值,展示了中国文化底蕴,彰显了文明大国的自信,在展现国家领导人个人魅力的同时塑造了良好的党和国家形象。

From the perspective of discourse style and discourse construction theory,and with 63 Xi Jinping′s signed articles published overseas as the core corpus,this paper analyzes the formation,characteristics,and value of his discourse style in international communication.The study finds that Xi Jinping′s discourse style in international communication is deeply influenced by the"people-oriented"nature of the Marxist discourse system,the"massification"of Mao Zedong′s discourse system,the"mass character"tempered during Xi Jinping′s youth years,and the"inclusiveness"and"peaceful nature"of China′s excellent traditional culture.Therefore,it has very distinct discourse features:adept at using aphorisms,proverbs,and ancient poetic teachings centered on Chinese culture and the spirit of the Chinese nation,using idioms,proverbs,poetry,and famous quotes of the other country linked by its culture and national spirit,using stories of two countries based on friendly exchanges and two-way interactions,and using metaphorical expressions based on universal human understanding and shared emotions.Xi Jinping′s discourse style in international communication points the direction for the construction of the international communication discourse system of the Communist Party of China in the new era,highlights human values with"people′s discourse,"showcases the depth of Chinese culture,demonstrates the confidence of a great power of civilization,and while displaying the personal charm of the national leader,it also shapes a positive image of the Party and the nation.