模拟项目公司教学模式在高职平面设计课程中的应用

Application of the Simulated Project Company Teaching Model in the Course of Graphic Design in Higher Vocational Colleges

培养学生的综合职业能力,是高职院校教育教学中必须解决的一大难题。本文结合高职平面设计课程,以酒类包装设计教学项目为例,应用模拟项目公司教学模式,开展教学实践,帮助学生体验平面设计不同就业岗位,并能根据岗位分工进行设计锻炼,从而提高其技能水平、职业认同感和职业能力。该教学模式对专业课教学、学生能力与素质、专业建设与教师专业发展等方面,产生了积极效果。

Training students’comprehensive vocational ability is a difficult problem that must be solved in higher vocational college education and teaching.Based on the graphic design course of higher vocational colleges,this paper takes the teaching project of wine packaging design as an example,applies the teaching model of the simulation project company,carries out teaching practice,helps students experience different graphic design jobs,and can carry out design exercises according to the division of jobs,so as to improve their skill level,professional identity and professional ability.This teaching mode has produced positive effects on the teaching of specialized courses,students’ability and quality,professional construction and teachers’professional development.