摘要
在现代经济背景下,咖啡饮品包装设计呈现出多样化发展趋势。便携咖啡液包装作为咖啡饮品的新分类,不仅能加强消费者与咖啡产品之间的黏合性,创意便携性还能增强产品的附加价值。通过分析目前市场咖啡液包装存在的问题,提供设计思路,以期打造具有独特文化标签、趣味个性化以及内涵丰富的绿色新咖啡包装。
Under the modern economic background,coffee beverage packaging design has shown a diversified development trend.Portable coffee liquid packaging as a new classification of coffee drinks,not only can strengthen the adhesion between consumers and coffee products,creative portability can also enhance the added value of products.By analyzing the problems existing in the coffee liquid packaging in the current market,the design ideas are provided to create a new green coffee packaging with unique cultural labels,interesting personalization and rich connotations.
作者
李倩
LI Qian(Fuzhou University Zhicheng College,Fuzhou 350002,China)
出处
《绿色包装》
2024年第8期158-161,169,共5页
Green Packaging
关键词
咖啡液
便携式
包装设计
咖啡包装
coffee liquid
portable
packaging design
coffee packaging
