公共价值理论视域下乡村价值的识别、取向与实现路径

Identification,Orientation,and Realization of Values of Countryside from the Perspective of Public Value

推进乡村全面振兴的本质是全面彰显乡村社会的公共价值,但多元乡村价值的识别、取向与实现,在理论和实践层面仍有较大的研究探索空间。本研究基于公共价值管理理论,拓展了战略三角模型,从乡村价值的受益人特征与利益相关者属性出发,构建了乡村公共价值管理分析框架。研究识别了生计价值、粮食安全价值、经济价值、生态价值、文化价值等五大乡村价值;明晰了乡村价值是复杂多样化的体系,要以全面和重点的统一、利益主体差异性以及惠益的相对平衡性逻辑进行价值取向;最终提出多元性乡村价值实现路径:要在发现乡村价值到创造乡村价值,再到分享乡村价值的过程中实现乡村价值的全面彰显。

The essence of promoting comprehensive rural revitalization lies in fully manifesting the public values inherent in rural society.However,there remains significant potential for scholarly research and practical exploration regarding the identification,orientation,and realization of diverse rural values.Utili-zing public value management theory,this study expands the strategic triangle model to constructs an ana-lytical framework for rural public value management,emphasizing the characteristics of beneficiaries and stakeholders of rural values.The study identifies five major values of the countryside:livelihood value,food security value,economic value,ecological value,and cultural value.It elucidates that rural value comprises a complex and diversified system.The value orientation should adhere to a logic that integrates comprehensiveness with focus,differentiation interest subjects,and seeks relative equilibrium of benefits.Ultimately,this paper proposes a multifaceted approach to realize rural value through the process of iden-tifying creating,and sharing rural values,ensuring the comprehensive manifestation of these rural values in rural revitalization efforts.