乡村振兴战略下农村电商直播扶残助农实践研究

Practice and Research of Rural E-commerce Live Broadcast in Supporting the Disabled and Farmers Under the Rural Revitalization Strategy

深入探讨乡村振兴战略下农村电商直播在扶残助农方面的实践,有助于突出其在推动乡村振兴、促进残疾人就业方面的重要性。问卷调研结果表明,农村电商直播不仅拓宽了农产品的销售渠道,提升了农民的收入,还为残疾人提供了新的就业机会,帮助其实现自我价值,研究结果为理解农村电商直播在扶残助农领域的现状提供了有价值的洞察,为未来相关政策的制定与实践探索提供了参考。

In-depth discussion of the practice of rural e-commerce live broadcast in supporting the disabled and farmers under the rural revitalization strategy helps to highlight its importance in promoting rural revitalization and the employment of the disabled.The results of questionnaire survey show that the live broadcast of rural e-commerce not only broadens the sales channels of agricultural products,improves the income of farmers,but also provides new employment opportunities for the disabled and helps them realize their value.The research results provide valuable insights for understanding the current situation of rural e-commerce live broadcast in supporting the disabled and farmers,and provide reference for the formulation and practical exploration of relevant policies in the future.