摘要
在数字经济时代下,数字化技术已成为产业革新的先导力量,掀起了数字化转型的新浪潮,各行各业都在积极尝试企业数字化转型。工商管理是企业数字化转型的有力支撑,也是现代企业成长与发展的重要管理手段。所以,企业需要明确数字经济时代对工商管理的深刻影响,深入剖析自身的工商管理现状,提出科学可行的优化策略,以此来提升企业的整体发展水平。
In the era of digital economy,digital technology has become the leading force of industrial innovation,and it is setting off a new wave of digital transformation.All walks of life are actively trying the digital transformation of enterprises.Business administration is a strong support for the digital transformation of enterprises,and it is also an important management means for the growth and development of modern enterprises.Therefore,enterprises need to clarify the profound impact of the digital economy era on business management,deeply analyze the status quo of their own business management,and put forward scientific and feasible optimization strategies to improve the overall development level of enterprises.
作者
孙雅婷
Sun Yating(Xiamen Siming Municipal Business Development Co.,Ltd.,Xiamen,Fujian,361004)
出处
《市场周刊》
2024年第28期37-40,共4页
Market Weekly
关键词
数字经济
工商管理
现状
优化策略
digital economy
business administration
status quo
optimization strategy