我国冰雪体育旅游可持续发展研究

Sustainable Development of Ice and Snow Sports Tourism in China

运用文献资料、逻辑分析等方法,探讨我国冰雪体育旅游可持续发展的内在意涵、困境,并提出路径。冰雪体育旅游可持续发展具有可持续的经济效益、社会效益、环境效益的内在意涵。困境:经济效用的阻滞,社会效力的掣肘,生态效能的减损。路径:以业态升级为信号,推进文体旅深度融合;以物料创新为景观,延展一站式文化体验;以绿色环保为底色,整合区域性冰雪资源。

By using the methods of literature review and logical analysis,this paper discussed the internal meaning and dilemma of the sustainable development of ice and snow sports tourism in China,and put forward the path.The sustainable development of ice and snow sports tourism has the intrinsic meaning of sustainable economic benefit,social benefit and environmental benefit.Dilemma:Economic effectiveness is blocked,social effectiveness is hampered,and ecological effectiveness is impaired.Path:We should take the upgrading of business formats as a signal to promote the deep integration of culture,sports and tourism,take material innovation as the landscape to extend the one-stop cultural experience,and take green environmental protection as the background color to integrate regional ice and snow resources.