西藏文旅融合特征测度与比较分析——基于投入产出理论与共生理论

Characteristic Measurement and Comparative Analysis of the Culture and Tourism Integration in Tibet Based on Input-Output Theory and Symbiosis Theory

文旅融合发展是推动文化和旅游高质量发展的重要路径。西藏处在反分裂斗争的第一线,文化建设承担着凝聚民心、巩固阵地的重要使命,西藏文旅融合具有很强的特殊性。研究结合“投入产出分析法”与“共生理论”,将客观评价标准引入文旅融合领域。运用“盯住关键指标法”解决西藏投入产出表数据缺失的问题,对西藏文旅融合特征进行测度,并与全国文旅融合特征进行对比,得出了西藏文旅融合尽管在直接融合水平上高于全国水平,但是在完全融合水平上低于全国水平等结论,提出西藏文旅融合需注重文旅延伸产业链的融合与改善互动机制等政策建议。

The integrated development of culture and tourism is an important path to promote the high-quality de-velopment of culture and tourism.Since Tibet is in the front line of combating separatist activities,the cultural development therein bears the important mission of gathering people's hearts and holding the ground.The inte-gration of culture and tourism in Tibet has its special characteristics.This study,by combining"input-output analysis"and"symbiosis theory",introduces objective evaluation criteria into the integrated field of culture and tourism,and solve the problem of missing data in the input-output table of Tibet by applying"Key Performance Indicator",measures the characteristics of cultural and tourism integration in Tibet,and compares them with the characteristics of cultural and tourism integration of other regions in China.It can be concluded that although the level of direct integration in Tibet is higher than the national average,the level of complete integration is low-er.Thus,the integration of culture and tourism in Tibet needs to focus on the integration of the extended industry chain of culture and tourism and improve the interaction mechanism and so on.