阅读设计历史嬗变视域下图书馆阅读推广服务新思考

Reflections on Library Reading Promotion Services from the Perspective of the Historical Evolution of Reading Design

文章从阅读设计历史嬗变的视角出发,采用历史研究法和趋势分析法,探讨图书馆阅读推广的新策略。通过剖析阅读载体材料、信息传达和阅读场所的历史演变进程及阅读设计发展的趋势与特点,探讨其对阅读推广的多方面影响,包括重塑阅读行为、增进阅读理解以及丰富阅读体验等。基于当下阅读设计发展带来的机遇,文章从数字赋能推动服务转型升级,以人为本塑造个性化阅读体验,以“图书+场景”模式走向社会等三个维度,为图书馆阅读推广服务提供具体建议。

From the perspective of the historical evolution of reading design,this paper explores new strategies for library reading promotion through historical research and trend analysis.By analyzing the historical evolution process of reading media,information transmission,and reading spaces,as well as the current trends and characteristics of reading design development,it discusses their multifaceted impacts on reading promotion,including reshaping reading behaviors,enhancing reading comprehension,and enriching reading experiences.Leveraging the opportunities of contemporary reading design developments,this paper provides specific suggestions for library reading promotion services from three dimensions:promoting service transformation and upgrading through digital empowerment,shaping personalized reading experiences centered on people,and adopting a‘books+scenarios’approach for community engagement.