从理论溯源到深描再释:舆论学知识体系的重构——评郭小安教授《反思与重构:新时代舆论学研究的知识转型》

From Theoretical Tracing to Deep Description and Interpretation:Reconstruction of the Knowledge System of Public Opinion——A Review on Professor Guo Xiaoan's Reflection and Reconstruction Knowledge Transformation of Public Opinion in the New Era

郭小安教授的新著《反思与重构:新时代舆论学研究的知识转型》从认识论、方法论、对策论、价值论等多维度对舆论学研究的知识体系重构进行了阐明。经由理论溯源到深描再释,该著作既有对舆论学元概念的耙梳和解析,对舆论公共性价值的重申,对公共舆论中情感潜能的强调,对典型群体传播效应的观照;亦有对中外舆论学经典理论工具适用性边界的再考量和研寻,对现代舆论图像与智能化双重转向的探究。可以说,该著作为新时代舆论学知识体系和话语体系重构贡献了新的理论视角、方法与观点。

Professor Guo Xiaoan's recent work,Reflection and Reconstruction:Knowledge Transformation of Public Opinion in the New Era,explains the knowledge transformation of public opinion from multiple dimensions,such as epistemology,methodology,policy theory,and axiology.From theoretical tracing to in-depth description and reinterpretation,this work not only combs and analyzes the meta concepts of public opinion,reaffirms the value of public opinion,emphasizes the emotional potential in public opinion,and observes the typical group communication effect.There is also a reconsideration of the applicability boundaries of classic theoretical tools in Chinese and foreign public opinion studies,as well as an exploration of the pictorial turn and intelligent shift in the current public opinion ecosystem.Therefore,it has contributed new theoretical perspectives,methods,and viewpoints to the reconstruction of the knowledge and discourse system of public opinion in the new era.