红色研学旅行高质量发展的价值意蕴、现实困境及优化路径

The Value Implication,Practical Dilemma and Optimization Path of High-Quality Development of Field Trips to Red Tourism Sites

红色研学旅行是贯彻落实文旅融合发展策略,推动思想政治教育改革创新发展的重要途径。推动红色研学旅行高质量发展,可增强校内外思政教育协同育人实效,筑牢传承弘扬红色文化的教育阵地以及促进文旅业态的纵深发展革新。近年来,红色研学旅行活动的开展虽然取得较为喜人的育人效果和积极成就,但红色研学旅行起步较晚,仍然存在着机制运行不畅、市场规范不健全、产品存在低质现象、资源缺乏挖掘整合等亟待解决的现实难题。红色研学旅行实现高质量发展必须坚持问题导向,不断加强部门联动协同合作以健全长效工作机制,完善市场标准体系建设以推动市场规范化发展,构建高质量产品体系不断打造多样性创新型产品,深入推进资源挖掘并实现资源整合共享。

Field trip to red tourism sites is an important way to implement the integrated development strategy of culture and tourism and promote the reform,innovation and development of ideological and political education.Promoting the high-quality development of red research and tourism can enhance the effectiveness of ideological and political education inside and outside the school,build a solid educational position to inherit and promote red culture,and promote the in-depth development and innovation of the cultural tourism industry.In recent years,the development of red research travel activities has achieved gratifying educational effects and positive achievements,but the red research travel starts late,and there are still practical problems that need to be solved urgently,such as poor mechanism operation,imperfect market norms,low-quality products,and lack of resource mining and integration.To achieve high-quality development,red research travel must adhere to the problem-oriented principle,continuously strengthen departmental linkage and cooperation to improve the long-term working mechanism,improve the construction of the market standard system to promote the standardized development of the market,build a high-quality product system,continuously create diversified and innovative products,and further promote resource mining and realize resource integration and sharing.