数字媒介生态下的情感传播:生成机制、关系性逻辑与行为实践

Emotional Communication in Digital Media Ecology:Generative Mechanisms,Relational Logic and Behavioral Practices

数字时代的到来激活并放大了情感在信息传播和文化生产中的作用,高频率、动态化、群体化、媒介化的情感传播成为网络信息生态下特有的传播景观与文化现象。在此背景下,该研究尝试从“情感—行动”框架出发,以人类情感为本体,以传播活动为主轴,围绕人、媒介技术与社会环境之间的多维互动联系,深入探讨数字媒体生态下情感传播的动力机制与内容生产、关系性逻辑与流动趋向、促发的媒介实践与社会参与,并在此过程中反思“人机共情”“情感异化”等现象给社会带来的风险挑战,以期为后续相关讨论提供知识性脉络以及新的理论分析视角,让情感传播在促进个体发展与凝聚公共力量中发挥更大效用。

The arrival of the digital age has activated and amplified the role of emotions in information dissemination and cultural production.High-frequency,dynamic,group-oriented,and media-based emotional communication has become a unique communication landscape and cultural phenomenon in the network information ecosystem.In this context,the study attempts to start from the framework of“emotion-action”,taking human emotion as the ontology and communication activities as the central axis and focusing on the multi-dimensional interaction between people,media technology,and social environment.It deeply explores the dynamic mechanism and content production,relational logic,and flow trend of emotional communication in digital media ecology,as well as the impact on media practice and social participation.This process reflects on the risks and challenges brought to society by phenomena such as“human-machine empathy”and“emotional alienation”to provide the knowledge context and new theoretical analysis perspective for follow-up research and make emotional communication play a greater role in promoting individual development and gathering public power.