我国环境传播的研究现状、热点分析及未来展望——基于CiteSpace图谱的可视化分析

Research Status,Hotspot Analysis and Future Prospects of Environmental Communication in China—A Visual Analysis Based on CiteSpace Mapping

随着经济社会的高速发展,环境问题逐渐成为一项全球高度关注的议题,它关系到人与自然是否能和谐共生,也关系到未来经济社会的可持续发展。因此,本项目拟利用CiteSpace对CNKI中119篇以“环境传播”为主题的论文进行可视化分析,归纳当前这一研究领域的发展现状,挖掘其研究热点。研究表明:2008~2024年以来,CNKI共发表119篇环境传播的核心文献;自环境问题上升到国家战略以来,相关研究的热度持续升高,但紧密的核心作者群体尚未建立,且缺乏跨区域的合作交流;研究热点主要有绿色广告、话语分析、生态文明三个方面;研究问题过于细微,缺乏基于本国国情的系统研究。因此,继续拓展和深化有关环境传播的研究,需要进一步加强学术合作,建立本土化的整体研究,持续推进受众行为研究,为我国环境传播未来发展道路提供方向。

With the rapid development of the economy and society,environmental issues have gradually become a topic of great global concern.It is related to whether human beings and nature can coexist in harmony and also to the sustainable development of the economy and society in the future.Therefore,this project intends to use CiteSpace to conduct a visual analysis of 119 papers on“environmental communication”in CNKI,summarize the current development status in this research field,and explore its research hotspots.The research shows that since 2008~2024,CNKI has published 119 core literatures on environmental communication;since environmental issues have been elevated to national strategies,the popularity of relevant research has been continuously increasing,but a close knit core author group has not been established yet,and there is a lack of cross regional cooperation and exchanges;the research hotspots mainly include three aspects:green advertising,discourse analysis,and ecological civilization;the research questions are too trivial,and there is a lack of systematic research based on China’s national conditions.Therefore,to continue to expand and deepen the research on environmental communication,it is necessary to further strengthen academic cooperation,establish a localized overall research,and continuously promote the research on audience behavior,so as to provide a direction for the future development path of environmental communication in China.