基于5W1H分析法的前沿科技资源科普化实现路径研究

Research on the Pathways to the Science Popularization of Cutting-Edge Science and Technology Resources Based on the 5W1H Analytical Method

前沿科技资源广泛且丰富地存在于研究型大学、科研院所、高新技术企业等创新主体内,具有原始创新性、引领性、跨学科性、颠覆性和高风险性等特质,挖掘和传播其科普内容对实现科研效益最大化、提升公众科学素质有直接促进作用。本文基于前沿科技资源科普化的国内外研究现状,深入剖析国内前沿科技资源科普化面临的顶层设计缺失、转化渠道不畅、创造与传播主体分离的困境。基于5W1H分析法构建了包含转化动因、转化主体、长效转化方法、转化内容要素4个维度的转化模型,通过对前沿科技资源科普化的核心原则、渐进逻辑和实践案例进行剖析,最终从顶层设计与引导方式、社会化科普协同格局构建、组合创新方法应用、多模态科普供给4个方向提出实效策略。

Cutting-Edge science and technology resources are widely and abundantly present within innovation entities such as research universities,scientific research institutions,and high-tech enterprises.These resources possess characteristics of original innovation,leadership role,interdisciplinarity,disruptiveness,and high risk.Uncovering and disseminating their content in science popularization directly contributes to maximizing research benefits and enhancing public scientific literacy.Based on an analysis of the current state of the science popularization of cutting-edge science and technology resources domestically and internationally,this paper delves into the challenges faced by China in this regard,such as the lack of top-level design,ineffective conversion channels and the separation between creators and disseminators.Utilizing the 5W1H analytical method,a transformation model is constructed that encompasses four dimensions:drivers of transformation,agents of transformation,long-term and efficient transformation methods,and elements of transformation content.By analyzing the core principles,gradual logic,and practical case studies of the science popularization of cutting-edge science and technology resources,the paper proposes effective strategies from four perspectives:top-level design and guidance mechanisms,building a collaborative framework for socialized science popularization,applying combinatorial innovation methods,and providing multimodal popular science supply.