新质生产力助推体育旅游高质量发展研究

Research on the new quality productive forces boosting the high-quality development of sports tourism

采用文献资料法与逻辑分析法,深入剖析新质生产力推进体育旅游业高质量发展的内在逻辑、现实困囿与纾解路径。研究认为,新质生产力是以探索体育旅游新业态、新模式与新场景为战略导向,从而推动传统体育旅游业实现转型升级。而当前我国体育旅游业面临资源建设与开发失衡、体育旅游业态同质化与单一化矛盾突出、技术嵌入应用程度浅、复合应用型人才匮乏等困囿。据此提出实现体育旅游高质量发展的纾解路径:以依托科技全域嵌入,优化体育旅游要素配置与业态创新;以深度融合赋能,拓展体育旅游发展空间;以完善体制机制创新,营造更高质量的体育旅游发展环境;以充分发挥“体育旅游+”的引领作用,驱动体育旅游业高质量发展。

By using the methods of literature and logical analysis,this study aims to deeply analyze the internal logic,realistic difficulties and relief paths of the new quality productive forces to promote the high-quality development of sports tourism industry.The research holds that the new quality productive forces is strategically guided by exploring new forms,new models and new scenarios of the sports tourism industry,so as to promote the transformation and upgrading of the traditional sports tourism industry.At present,China’s sports tourism industry is faced with the problems of unbalanced resource construction and development,prominent contradiction between homogenization and simplification of sports tourism industry,the degree of technology embedment and application in sports tourism industry is insufficient,and there is a lack of composite application talents.Based on this,the author puts forward the relief path to realize the high-quality development of the sports tourism industry:to rely on the global embedding of science and technology to optimize the allocation of sports tourism factors and the innovation of business forms;to expand the development space of sports tourism with deep integration of industries;to improve the system and mechanism innovation,to build a higher quality sports tourism development environment;to give full play to the leading role of“sports tourism plus”,to drive the high-quality development of sports tourism.