摘要
AIGC凭借其强大的内容生成能力和个性化定制优势,为非遗文化的数字化记录、活态展示及推广传播提供了前所未有的机遇。通过回顾AIGC发展现状与非遗传承研究,并对AIGC应用于非遗传承的优秀案例进行分析,揭示了AIGC如何通过创新内容生产、增强观众体验、促进文化传播与教育,以及激发产业创新等方式,为非遗文化的保护与传承开辟新路径。
AIGC,with its powerful content generation capabilities and personalized customization advantages,provides unprecedented opportunities for the digital recording,dynamic display,and promotion of intangible cultural heritage.By reviewing the current development status of AIGC and research on intangible cultural heritage inheritance,and analyzing excellent cases of AIGC applied to intangible cultural heritage inheritance,this paper reveals how AIGC opens up new paths for the protection and inheritance of intangible cultural heritage through innovative content production,enhancing audience experience,promoting cultural dissemination and education,and stimulating industrial innovation.
作者
李志榕
苏家玉
LI Zhirong;SU Jiayu
基金
2019年度湖南省社科基金项目“参与式设计驱动大湘西农村振兴路径研究”(项目编号19YBA366)阶段性研究成果。
关键词
非物质文化遗产
AIGC
文化传承
数字化转型
战略设计
intangible cultural heritage
AIGC
cultural inheritance
digital transformation
strategic design