企业环境感知与迁移行为的“鸟群”逻辑研究——基于PSO-SVM模型的准自然实验方法

Research on“Flocking”Logic of Corporate Environmental Perception and Migration Behaviour——A Quasi-natural Experimental Method based on PSO-SVM Model

从企业环境感知角度来讲,可以应用“鸟群”逻辑解释企业的社会行为。假设企业为独立行为的单一个体,其对特定政策参与意愿受“自我认知”和“社交”影响,使用PSO-SVM模型进行检验的结果显示,积极的政策感知与创新能力对结果预测起到决定性作用,具有高创新能力和较强政策感知的企业对创新政策参与意愿较强。为引导企业主动搜寻与愿意接受“食物”(税收优惠和政府补贴等),政府应多关注企业创新实际需求,制定更具针对性和差异化的政策;政府如期望企业像鸟群一样围绕创新政策觅食,应更好地引领数字化进程,提升公共服务水平,淡化企业对政府的消极情绪;应积极搭建数字创新平台促进更多“候鸟”迁入。

From the perspective of enterprise environment perception,the“bird flock”logic can be applied to explain the social behavior of enterprises.Assuming that an enterprise is a single entity with independent behav-ior,its willingness to participate in a specific policy is affected by“self-cognition”and“sociability”.The test re-sults using the PSO-SVM model show that positive policy perception and innovation ability play a decisive role in predicting the outcome,and enterprises with high innovation ability and strong policy perception have a stronger willingness to participate in innovation policies.In order to guide enterprises to actively search for and accept“food”(tax incentives and government subsidies,etc.),the government should pay more attention to the actual needs of enterprises to innovate and formulate more targeted and differentiated policies.If the government expects enterprises to act like flocks of birds around innovation policies,it should better lead the digital process,improve the level of public services,and dilute the negative sentiment of enterprises towards the government.Digital inno-vation platforms should be actively built to promote more“migratory birds”to move in.