文旅融合背景下乡村社区活力测度与评价

Add to Favorite Measurement and Evaluation of Rural Community Vitality Under the Background of Cultural and Tourism Integration

乡村振兴战略的全面实施促使文旅融合成为推动乡村经济发展、文化传承以及生态建设的重要举措。然而,如何全面衡量文旅融合对乡村社区活力的具体影响以及如何制定相应的发展策略,仍是一个迫切需要解决的问题。该文选取了肇庆市作为典型案例,旨在深入探讨文旅融合对乡村社区活力的影响,并通过问卷调查、深度访谈和实地观察,全面测度乡村社区活力,并提出相应的建议,以期为类似地区提供有针对性的参考,促进乡村社区在文旅融合进程中实现更加全面的可持续发展。

The comprehensive implementation of the rural revitalization strategy has made the integration of culture and tourism a significant measure for driving the development of rural economies,cultural heritage,and ecological construction.However,how to comprehensively measure the specific impact of cultural and tourism integration on the vitality of rural communities and how to formulate corresponding development strategies remain urgent issues to be addressed.Selecting Zhaoqing City as a typical case,we deeply explore the impact of cultural and tourism integration on the vitality of rural communities.Through questionnaire surveys,in-depth interviews,and on-site observations,we comprehensively measure the vitality of rural communities and propose corresponding suggestions.The aim is to provide targeted references for similar areas and to promote more comprehensive and sustainable development of rural communities in the process of cultural and tourism integration.