体育赛事对张家界“旅游+体育”模式价值与发展影响的现状分析

Analysis of the Current Status of the Value and Development Impact of Sports Events on the"Tourism+Sports"Model in Zhangjiajie

在当前时代背景下,如何将体育赛事与旅游有效结合,实现资源共享、优势互补,是张家界面临的重要课题。该研究采用文献综述、实地考察和问卷调查等方法,旨在探讨体育赛事对张家界“旅游+体育”模式的价值和发展影响。通过深入分析体育赛事与旅游的结合方式、影响机制以及潜在风险,提出相应的策略建议,以期为张家界的可持续发展提供有益的参考。同时,也期望能够丰富和发展体育赛事与旅游融合的理论体系,为其他地区的类似实践提供借鉴和启示。

In the current era,how to effectively combine sports events with tourism to achieve resource sharing and complementary advantages is an important issue faced by Zhangjiajie.This study adopts methods such as Literature Review,Field Investigation,and Questionnaire Survey to explore the value and development impact of sports events on the"tourism+sports"model in Zhangjiajie.Through in-depth analysis of the combination of sports events and tourism,as well as its impact mechanism and potential risks,corresponding strategic suggestions are proposed to provide useful references for the sustainable development of Zhangjiajie.At the same time,it's also hoped to enrich and develop the theoretical system of integrating sports events with tourism,and provide reference and inspiration for similar practices in other regions.