数智财富,质量为本——《电子商务数据质量控制研究》评介

Digital Intelligence Wealth,Quality First:Review of Research on E-commerce Data Quality Control

[目的/意义]对《电子商务数据质量控制研究》一书进行评介,旨在使读者了解电子商务数据质量控制的理论、方法和实践。[方法/过程]阅读《电子商务数据质量控制研究》和调研相关文献资料,运用内容分析法、归纳法,从主要内容和写作特色两个维度进行评介。[结果/结论]该书的出版丰富了数据质量研究内容,为电子商务领域与数据质量相关的从业人员及科学数据研究人员,提供了新视角、新理念、新思路和新应用。

[Purpose/significance]A review of the book Research on E-commerce Data Quality Control aims to provide readers with an understanding of the theory,methodology,and practice of data quality control in the field of e-commerce.[Method/process]With the thoroughly reading of Research onE-commerceDataQualityControl and the investigation of the corresponding literature,the book was commented on the main content and writing features by using the content analysis and inductive method.[Result/conclusion]The publication of this book provides new perspectives,ideas,thoughts and applications for practitioners in the field of e-commerce related to data quality,and staff engaged in scientific data research.