摘要
本文介绍了榆林电视台广告管理系统的建设,对广告业务流程、系统结构、功能设计、分系统管理等方面的进行了详细阐述。只有建设高效的广告管理系统,电视台广告业务发展才能步入数字化、网络化的快车道,与各类新媒体广告业务相衔接。
This paper describes the construction of Yulin television advertising management system, Through the detailed elaboration to the advertising business process, system structure, function design, system management etc, we know that construction of efficient advertising management system will make television advertising business development to enter into express lane to connect with all kinds of new media advertising.
出处
《广播与电视技术》
2014年第8期110-112,共3页
Radio & TV Broadcast Engineering
关键词
电视广告管理系统
业务流程
系统结构
系统管理
Television advertising management system,Business process,System structure,System management