解析新常态下网络视听新发展

Analysis on Industry Development of Network Audio-video under Media Integration

2014年基于宽带和移动互联网的新兴网络视听业务发展迅猛,互联网电视、移动视频、IPTV、互动数字电视等网络视听产业在快速发展的同时,中央从顶层设计出发进一步规范管理。2014年年底召开了一系列网络视听研讨会议,会议释放了有关网络视听发展的宏观政策、产业融合趋势、技术发展方向等,本文进行梳理分析,以解析新常态下网络视听的未来发展。

In 2014, the network audio-video business is developing rapidly based on the broadband and mobile internet emerging. The further standardize management should be strengthened from the top design to help the rapid development of Internet TV, mobile video, IPTV, interactive digital television and other network audio-video industry. A series of network audio-video conference was held by the end of 2014 and some important information was released, including macro policy, industry integration, technology development direction, etc.. This paper analyzed the future development of the network audio-video.