摘要
旅游业的竞争归根到底是旅游人才的竞争,而导游被称为"旅游业的灵魂",直接关系到海南国际旅游岛的整体形象。本文旨在通过对我国导游队伍建设和管理的现状分析并发现其存在的问题,提出建设和管理的对策建议。
The tourism competition is the traveling talented person's competition in the final analysis,but conducts a tour is been called 'the tourism soul',direct relation Hainan international traveling island overall image.This article is for the purpose of through conducting a tour the troop construction to our country and the management present situation analyzes and discovered that its existence the question,proposes the construction and the management countermeasure suggestion.
出处
《改革与开放》
2010年第6X期69-69,71,共2页
Reform & Openning
关键词
导游队伍
建设
管理
Conducts a tour troop construction management