有效的传播对中国公共外交的重要性——专访法国资深外交官魏柳南(Lionel Vairon)

Effective Communication's Importance to China's Public Diplomacy——Exclusive Interview with Lionel Varion, Former French Diplomat and Chinese Issue Expert

随着中国走出去步伐的加快,世界各地出现越来越多的中国声音。然而,当我们的政府、企业以及民间团体在不断开拓进取,取得一个又一个进步和成功的同时,却也不断伴随着部分国家、部分地区人民流露出的不解、警惕、甚至是误会。如何有效地传播中国形象,让世界人民了解中国,成为一个摆在我们面前的巨大挑战。本刊编辑部专访了法国资深外交官、著名中国问题专家魏柳南博士,希望通过学习借鉴他长期从事外交工作中积累的成功经验,对我们开展公共外交工作有所启迪。

With the accelerating pace of China's outward expansion, the world is hearing more and more Chinese voices. But the Chinese government, enterprises, and civil organizations' ongoing expansion and their every step and success are also accompanied by rising caution, misunderstanding, and misjudgment of some countries and regions. How the country can effectively communicate its national image and enable the world to better understand China has become a major challenge. The editorial department of the journal conducts an exclusive interview with Dr. Lionel Varion, a former French diplomat and a Chinese studies expert, seeking to learn from his experience garnered through long-term diplomatic work to benefit China's public diplomacy.