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定制“DELL-MART”

From DELL to DELL-MART
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摘要 为了挣出“IT大萧条”的泥潭,迈克尔·戴尔正努力把“工业的戴尔”扭转成“商业的戴尔”。一个神似“WAL-MART”一般对销售疯狂追逐的“DELL-MART”悄悄浮现! DELL is changing, fromindustrial DELL to commer-cial DELL, from DELL toDELL-MART, which makesthe company more powerfulthan ever. Many big com-panies with great reputationwere struck by the recenteconomic depression, they aretrying to regain the initia-tive. DELL, obviously, is one victor. Itgives its competitors such as IBM and HP abig surprise, and makes Wall Street aston-ished at its success as well. But not everyone admires DELL'schange, some people doubt whether DELL-MART model can succeed. Despite all suspi-cion, Mr. Dall is very confident. To him,Dell has more competitive power than ever.Can he create a new miracle?
作者 曹建伟
出处 《IT经理世界》 2002年第16期28-32,32-6,共5页
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