高校突发公共事件中网络舆情的有效监管

The Effective Supervision of the Network Public Opinion in Public Emergencies in Colleges and Universities

高校突发公共事件中网络舆情呈现出突发性、信息传播过程的交互性、参与主体的广泛性与身份的匿名性、事件过程的持久性与公众认知的偏差性、处理结果的双面性等特征。由于高校网络领域的管理制度缺失、行为失范、监控水平落后等原因,使得网络舆情存在着各种各样的潜在威胁。高校要通过健全监督机制、完善行为规范、强化监控技术、建立预警机制、加强队伍建设等措施,对网络舆情进行有效监管。

The network public opinion of public emergencies in Colleges and Universities shows sudden,interactive in the information dissemination,extensive in the participation,anonymous in identity,persistent in the process and the deviation of public cognition. duality in the result. Due to the lack of management systems,the behavior of anomie,surveillance lagging behind in the universities network,there are various potential threats in the network of public opinion.Colleges and universities should sound the supervision mechanism,improve the norms of behavior,strengthen the monitoring,establish the early warning mechanism,strengthen the team construction to effectively supervise the network public opinion.