摘要
影视新闻网络化发展过程中,媒介融合促使新闻的公共话语空间更广,网络所具有的"共时性"与交互性对新闻传播提出了完善信息内容、充分考虑受众需求和受众的意见的新要求。文章旨在分析影视新闻网络化进程的挑战、机遇及影响因素,提出在媒介融合背景下影视新闻实现网络化生产的应对措施,从而强化影视新闻的宣传能力,提高影视新闻的质量,实现多媒体之间的融合。
In the networked process of TV news,the media mergence expands the space of public discourse. The synchronicity and interactivity of news transmission put forward some new requirements for the content completion,audience demand along with the audience opinions etc. This thesis aims to analyze the challenges,opportunities and factors in the said process and put forward some counter-measures to networked production of TV news in the context of media convergence for the purpose of improving its publicity and quality.
出处
《贵州广播电视大学学报》
2017年第4期1-4,共4页
Journal of Guizhou Radio & Television University
关键词
媒介融合
影视新闻
网络化
应对措施
Media Convergence
Television News
Network
Counter-measures
