从创新中塑造企业核心竞争力

Develop Core Competitive Power in Enterprises through Innovation

在市场边界瞬息万变的复杂商业环境下 ,只有真正具有核心竞争力的企业才可能驾驭市场 ,实现可持续发展。而核心竞争力来自于不断的创新 ,企业的核心竞争力要从技术、产品。

In the complex commercial environment,in which the market boundary varies so quickly,only the corporation who has core competitive power (CCP) can rein the market to achieve sustainable development.As we know,the core competitive power comes from durative innovation.In four sides of technology,product,management and marketing,the paper expatiates how to innovate to attain the CCP.