摘要
我国是纺织品服装生产大国 ,长久以来 ,人们在绿色环保方面关注得较多的是食品、交通工具等方面的东西 ,而纺织品服装的环保问题却被忽视了 ,但是在中国加入WTO、纺织品服装的竞争日益全球化的背景下 ,绿色营销已成为我国的纺织服装业全球化发展的必由之路。
China is a large production country of textile and garment. For a long time, people have paid attention to food, vehicle and so on in the aspect of green environmental protection, but ignore the textile and garment. In the background of China entering WTO and the competition of textile and garment globalization, the green marketing becomes the only way that textile and garment of China develop globally.
出处
《北方经贸》
2002年第12期49-50,共2页
Northern Economy and Trade
