作为通俗文化的电视解读

A Study of TV-A Kind of Public Culture

电视自产生起就是通俗文化的代表形式。电视无论是作为实践性的传播手段或者成果性的传播内容,都深深地打着通俗文化的烙印。这是电视本身所无法选择的客观现实。因此,对于电视工作者来说,应该接受和适应电视的这种文化特质,充分发挥电视作为通俗文化形式的优势,为电视的发展开辟更广阔的空间。

Since it is born, TV is always the representative form of the public culture. TV, either a practical methodof dissemination, or a kind of resulting content of dissemination, strongly shows the features of the public culture. This isan objective reality, which cannot be chosen and changed by TV itself. Therefore, for people in this field, in order to de-velop TV more quickly, they should accept this kind of cultural feature of TV and fully use the advantages of TV.