旅游产业与文化产业融合研究——以邯郸市为例

Research on the Integration of Tourism Industry and Cultural Industry——A Case Study of Handan

邯郸市旅游和文化资源丰富,但是目前关于旅游资源的开发以及专业人才的培育和旅游资源的宣传方面存在较大的不足。探究邯郸市旅游产业与文化产业的融合机制,通过建立测度指标体系来测量指标的权重和两大产业的协调程度;在旅游产业和文化产业融合机制的实现上要发挥文化产业的推动作用,完善融合体制环境,加强宣传和优惠政策的实施,大力培育复合型人才,推动邯郸市旅游产业发展更加健康持久。

Handan City which is rich in tourism and cultural resources,but at present there is a big lack of development and advocacy on tourism resources and tourism resources to cultivate professionals.This article aims to explore the fusion mechanism of the tourism industry and cultural industry in Handan City,through the establishment of measuring index system to measure the degree of coordination index weight and the two industries.In the realization of the integration mechanism of tourism industry and cultural industry,we must give play to the promotion of cultural industry.We must improve the environment of integration,strengthen the implementation of propaganda and preferential policies,and vigorously cultivate compound talents.In this way,the development of the tourism industry in Handan City will be promoted to be healthier and more sustainable.