试论案例教学法在企业管理教学中的运用

On the Application of Case Teaching Method in Business Management Teaching

本文首先对高校企业管理专业教学进行概述,说明改善高校企业管理教学的办法,提出案例教学法应用于企业管理教学的必要性;文章的第二部分对案例教学法进行概述,说明案例教学法的教学原理、应用过程以及案例教学法的积极作用;在文章的第三部分,作者以教学实践的形式说明案例教学法在企业管理教学中是如何应用的;文章的第四部分,是对案例教学法应用的作用总结。希望本文能够为高校企业管理专业的教学活动发展和改善提供帮助及建议。

This article first overviewed business management teaching in universities,indicated approach to improve business management teaching,and proposed the necessity of the case teaching method applied to business management teaching;the second part of the article,an overview of the case teaching method,described the case teaching principles,the application process and the positive role of case teaching method;in the third part of the article,the author's description about how to apply case teaching method in business management in the form of teaching practice;the fourth part of the article,is the summary a-bout the role of case teaching Method.I hope this can provide help and advice for the development and improvement of teaching activities of business management major.