摘要
文章从新时期报纸版面形式的流变,新式版面中标题、图片、色彩、导读、留白、线条、版芯比例控制, 版面语言的隐性传载,以及版面组织的前期策划等方面探讨了如何使报纸这一传统的新闻媒体焕发青春,更 有效地吸引读者,使之在诸多大众传媒介质的激烈竞争中赢得优势。
The article, by describing the recent change of the newspaper format, including titles, piictures, colors, indices, blanks, lines, proportion of spaces, and metaphorical format language, as well as the plans for format design, discuses the way to update newspapers-a traditional medium-to make them more attractive for readers so as to gain more advantage in the drastic competition with other mediums.
出处
《浙江万里学院学报》
2002年第4期108-110,共3页
Journal of Zhejiang Wanli University