浅谈标志设计教学中对学生设计能力的培养

On Cultivating Students' Ability in Teaching Logo Designing

标志设计在现代广告设计中占有非常重要的位置,也是高等院校广告设计专业的一门重要的课程。广告设计专业标志设计教学中对于学生标志设计的能力要从创造性思维能力、标志造型能力、色彩应用能力、信息传达能力、计算机辅助设计能力五个方面进行训练和培养。

Logo designing is an important professional course for design majors in colleges and univer- sities and plays a very important role in modem ads design.In logo designing,students' ability to design logos,their ability to think creatively,their color capability and their ability to convey information and their computer-aided design capacity should all be cultivated.