在“大河套文化圈”理念下提升河套文化品牌影响力的路径选择

The Path Selection to Enhance the Brand Influence of Hetao Culture with the Concept of Great Hetao Culture Circle

建立大河套地域观、文化观,充分发挥"大河套文化圈"在内蒙古自治区中西部乃至中国西北所独有的最大文化复合区及其地缘影响力的优势,抓住生态绿色、区域特色等鲜明的草原文化特征,在更大视阈下提升河套文化内涵品位,打好生态绿色品牌、地域文化特色品牌、文化旅游和学术品牌,是提升河套文化品牌影响力的重要而现实的路径。

Setting up the regional and cultural views of great Hetao, giving full play to both its superiority of Great Hetao Culture Circle as the largest cultural complex and it's superiority of geographical influence in the mid-west of Inner Mongolia and the northwest of China, seizing the distinctive characteristics of grassland culture with ecology green, regional feature and so on, and raising Hetao cultural connotation under the greater view are important and realistic paths to enhance the brand influence of Hetao culture with ecology green, regional cultural features, culture tourism and academics