外贸函电自我言语充实研究

On the Self-enrichment Speech in Correspondence of Foreign Trade

函电中的自我言语充实可分成实型自我充实和虚型自我充实两个类型。实型自我充实补充真实相关的信息,虚型自我充实补充非真实的信息。语用学原理和商业利益驱使可以帮助找出两种充实的语用理据。

Besides providing true and supportive information, self-enrichment speech in correspondence of foreign trade can sometimes be described as giving false and unsupportive information. From a viewpoint of underlying pragmatic motivation, self-enrichment committed by addressor helps to justify itself with the purpose of reinforcing the economic goals and status of the ad-dressor without damaging the relationship with the addressee.