摘要
文化的传播需要借助影像等媒介来完成,红旗渠文化的传播也是这样。当下关于红旗渠文化有大量纪录片、故事片、网络影像被创作出来,有部分作品也是经典之作。但是其问题也很明显,主要体现在精品不足、创新不足以及整合不足三个方面。针对这样的现状,本研究在宏观与微观两个方面有针对性提出了促进红旗渠文化影像传播的策略。
Hongqi Canal Culture has developed into three cultural systems—spiritual culture,material culture and regional culture.The spread of culture needs to be accomplished through media such as images,as is the spread of Hongqi Canal Culture.Currently,a large number of documentaries,feature films and online videos have been created to communicate Hongqi Canal Culture,some of which being classics.However,there also remain obvious problems like insufficient quality,insufficient innovation and insufficient integration.In response to this situation,this study,from both macro and micro aspects,puts forward a strategy to promote the image communication of Hongqi Canal Culture.
作者
王家东
WANG Jia-dong(School of Communication,Anyang Normal University,Anyang 455000,China)
出处
《红色文化资源研究》
2018年第2期146-153,共8页
Studies of Red Cultural Resources
基金
河南省教育厅人文社会科学研究项目“新媒体语境下的纪录片:技术、类型与美学”(项目编号:2019-ZZJH-542)
关键词
红旗渠文化
影像传播
策略
Hongqi Canal culture
image communication
strategy