摘要
标志是创造企业形象的重要手段 ,而创造企业形象的关键在于确定象征标志。标志作为一种世界性的语言和文明的象征 。
Signs are the most important method to creat image of enterprises,but the key to creat image of enterprises is to determine the symbolic sign;signs as a kind of symbol of language and culture all over the world show it new value.
出处
《长安大学学报(社会科学版)》
2002年第4期48-50,55,共4页
Journal of Chang'an University(Social Science Edition)