摘要
对新闻传媒和新闻事业进行管理,是传媒发展中的一个重要问题。本文认为,在市场经济件下对新闻传媒所进行的管理,较之在计划经济条件下对新闻传媒所进行的管理,存在着诸多不同之处,有着鲜明的时代特点。有关部门对新闻传媒的管理,应当是按舆论机构的属性、传媒本身的规律、市场运作的要义、法律法规的规范、职业道德的要求所进行的管理。文章还对新闻传媒、新闻事业的综合管理、科学管理和有效管理的问题进行了理论探讨。
The management is very important in the development of news and media. This paper thinks that the management in market economy is much different from that of planned economy. It has its own clear characteristics of times. The departments concerned should manage news and media according to the properties of publicity, the rules of media, the significance of market operation, the criteria of law and vocational morals. In addition, this paper stillexplores news and media, comprehensive, scientific and effective management in a the oretical way.
出处
《河北学刊》
2003年第1期133-140,共8页
Hebei Academic Journal
关键词
市场经济
新闻传媒
规范
管理
market economy
news and media
criterion
management
