信息时代企业的经营战略变更

企业战略 ,是企业根据自身环境 ,为实现各种特定目标以求自身发展而设计的行动纲领或方案。信息化与网络化使得企业外部环境及内部管理模式都将产生重大影响。本文从企业经营战略的演变需要入手 。

Enterpri se strategy is action creed or scheme de signed by enterprise aiming at its devel opment according to the environment.Info rmatization and networking effect enterp rises outside environment and inside ma nagement model greatly.Starting with the evolvement of business strategy,the pap er discusses adjustment scheme and how t o exert enterprises informatization adv antage.