摘要
“柠檬”问题是信息不对称性的特有现象 ,它主要研究产品质量的不确定性所造成的信息不对称及对市场的影响。本文通过对消费市场中“柠檬”现象的分析 ,研究消费市场中信息不对称的起因及影响 ,并对消除“柠檬”现象消极影响的有效途径进行探讨。
Lemon Phenomenon',a special issue of information dis sy mmetry,is mainly focused on the information dissymmetry and corresponding impact on the market caused by the uncertainty of product's quality.Through the analys is of 'Lemon Phenomenon',the cause and impact of information dissymmetry in co nsumption market are illustrated clearly.Furthermore,the effective approach to r emove the negative impact of 'Lemon Phenomenon' is discussed in this paper.
出处
《北方经贸》
2003年第1期107-108,共2页
Northern Economy and Trade
关键词
消费市场
柠檬现象
对策
Lemon Phenomenon'
consumption market
information diss ymmetry
