摘要
不同的因素下,跨国企业投资海外市场的模式选择也不相同。内部化理论、交易成本理论、折衷理论从不同的角度阐述了这些影响因素同国际市场进入模式选择的内在关系。同时对进入模式的影响因素进行了剖析,探讨了中国加入WTO后,在世贸组织多边贸易协议框架下的引资新策略。
For influencing of various different external and internal environmental factors, the entry - mode choice of international investment in multinational enterprise is different. The internalization theory and transaction cost theory and eclectic theory have studied the internal contract between them. Based on investigation of the influence factors of internationals' entry- mode choice, the author puts forward suggestions of attract foreign pounds after China's entry into WTO.
出处
《商业研究》
北大核心
2003年第2期12-16,共5页
Commercial Research
基金
国家社科基金<我国中小企业信用评级研究>(批准号02BJY069)
