摘要
广告文体在语言运用上富有鲜明的特色 ,本文从词法、句法和修辞三方面来说明广告英语独特的语言风格。
Advertising English has its own sharp features in the use of language. This paper discusses its unique style from 3 aspects such as lexis,syntax and rhetoric.
出处
《江汉大学学报(人文科学版)》
2002年第6期100-105,共6页
Journal of Wuhan Institute of Education